Process automation
Removing the approvals, handoffs, follow-ups, and reconciliation that quietly consume your team's week.
How it worksSite register, availability and booking, campaign execution, proof of display, permission control, and yield analysis.
Outdoor media sells time on physical assets, which makes availability both the most commercially important information in the business and the hardest to keep accurate. When it lives in a spreadsheet, sites get double booked, campaigns get sold that cannot be delivered, and proof of display is assembled from a photo folder at the end of every month. This is the one sector on this list where we are not describing what we would build. We already built it, and it is running. If these sound familiar, the operation is being run on trust rather than on information.
Built on the same core our products run on, extended with the records and rules this sector is actually judged against. These are scopes we build and integrate, not shelf modules with a licence key.
Every hoarding, panel, and location with specification, geography, illumination, ownership, and commercial terms in one register rather than three lists.
Authoritative availability across the estate with options and holds that expire, so what the sales team commits is what operations can deliver.
Campaigns from plan through printing, mounting, and monitoring to completion, with the schedule and its dependencies visible to everyone involved.
Geotagged, timestamped evidence captured against each site as work happens and compiled into client-ready reports automatically.
Municipal permissions, licence periods, fee payments, and renewal dates held against the site, so an earning asset does not lapse into an unauthorised one.
Revenue per site, occupancy over time, and rate achieved against card rate, which is what shows you the underpriced inventory and the assets that should be given up.
Compliance fails when it is a parallel activity. These obligations are carried by the system that runs the operation, so the evidence exists because of how work was recorded rather than because someone assembled it afterwards.
Authorisation, period, fee payment, and renewal evidence held against each site, retrievable when a municipal query arrives rather than after a search.
Dated, located evidence retained against the campaign and the invoice it supports, which is what settles a client deduction.
Invoicing driven by what actually ran, against the contracted rate and period, so billing and delivery cannot drift apart.
The sector layer is built. The operational core underneath it is not a proposal: it is running in production with clients today.
Availability is authoritative, so the same site cannot be sold twice for the same period.
Evidence is captured as the work happens and assembled into client reports without manual collation.
Yield and occupancy per site show which assets are underpriced and which are not earning.
Which of these applies depends on how well the constraint is already understood. A review that finds the real one usually turns into a build.
Removing the approvals, handoffs, follow-ups, and reconciliation that quietly consume your team's week.
How it worksTurning scattered records into dependable, current reporting that leaders can act on rather than argue about.
How it worksAvailability stops being a version-controlled argument, and proof of display stops being a monthly manual job. Those two changes are what most operators feel first. The third, visible yield per site, tends to change pricing decisions within a quarter.
Yes. Digital inventory is sold by loop slot rather than by month, so it is modelled differently, but it sits in the same register and the same availability view. Mixed estates are common and the system is built for them.
Yes. Campaign reports, proof of display packs, and occupancy summaries can be produced per client in their expected format, and shared directly rather than emailed as attachments assembled by hand.